Things you want to know as a digital marketing trainee is here
What are the responsibilities of a digital marketing trainee?
- Digital marketing is all about buying and selling things online. So, as a digital marketing trainee, one should know well how to build a strong digital connection with the consumers.
- Advertising the products on social networking sites in such a way that it can attract huge numbers of people.
- Providing ideas for content marketing.
- Maintaining a good relationship with the media partners.
Skills that a digital marketing trainee must-have
- A digital marketing trainee should know the basics of marketing. That means he/she should know whom they have to target. If there is any product, then they should know who will buy this product. This will help him/her to sell the product easily.
- A trainee should have basic design knowledge. This will make digital marketing easy. When a person visits your website, then the design which you will add to your website will be the first impression.
- A digital marketing trainee should have an idea of profitability. Suppose there’s a product whose manufacturing cost is Rs80 and the company wants to sell this product for Rs100. Now the simple calculation is profit gain is Rs 20. So, with this profit earned i.e. of Rs20, the company has to do marketing. If the marketing costs become more than Rs20, then the company will face a loss.
- One more important skill that a digital marketing trainee should have is good communication skills. This is because in this type of field you should know how to attract customers towards your company through your words.
How to get a job as a digital marketing trainee?
If you do a digital marketing course or get certified, no matter where or how it is, it will always pay you more. First of all, you should build up a solid resume; this is because a good resume will always put you in front of your competitors. You should have a good network. That could seriously be a game-changer. Build up a profile on some freelancing websites. One more important point is to participate in different internships as much as you can. There is no particular season for an intern; any company will want an intern to work for them anytime.
Some jobs applicable for a digital marketing trainee:
- S.E.O specialist.
- PPC Executive/specialist.
- Social media marketing.
- Email marketing.
- Mobile marketing.
- Analytics.
- Content management/marketing.
- Inbound marketing.
- Search engine marketer.
10. Conversion rate optimizing.
Salary of a digital marketing trainee
Even if you get a job after doing a digital marketing course in a company, the salary will be equal to fresher which is around Rs10000-15000. Slowly you can build up your portfolio; you showcase results to the company, then maybe by the end of 2 years your salary will begin to increase. But in the beginning, you will not earn much special.